GQ

Hacia Dónde se Dirige la Música

Illustration that deals with the music industry and its constant reinvention.

Client: GQ / Art Director: Fer Vallespin / Software: Adobe Photoshop / Year: 2021 /

Client: GQ / Art Director: Fer Vallespin / Software: Adobe Photoshop / Year: 2021 /

Sketches

I wanted to play with the idea that the artist is a product within the big music industry, the mainstream as the great dominator of the market, and the little importance to the diverse musical identity.

Final Illustration

The artist is performing and in the background amidst the smoke of the show we see how a maintenance worker takes another artist off the stage. The idea is to communicate what the mainstream is looking for as ''fresh talent'' in order to make it business.

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